Umbrella Branding and the Provision of Quality

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Umbrella Branding and the Provision of Quality

Hakenes, H., & Peitz, M. (2008). Umbrella Branding and the Provision of Quality. International Journal of Industrial Organization, 26, 546-556.

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Item Permalink: https://hdl.handle.net/11858/00-001M-0000-0028-72C0-F Version Permalink: https://hdl.handle.net/11858/00-001M-0000-0028-72C1-D

Genre: Journal Article

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Creators:
Hakenes, Hendrik¹, Author
Peitz, Martin, Author

Affiliations:
1Max Planck Institute for Research on Collective Goods, Max Planck Society, ou_2173688

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Dates: Date issued: 2008

Publication Status: Issued

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Table of Contents: -

Rev. Type: Peer

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Degree: -

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Title: International Journal of Industrial Organization

Source Genre: Journal

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Pages: - Volume / Issue: 26 Sequence Number: - Start / End Page: 546 - 556 Identifier: -