English
 
Help Privacy Policy Disclaimer
  Advanced SearchBrowse

Item

ITEM ACTIONSEXPORT

Released

Contribution to Collected Edition

BMW: Mastering the Crises with "New Efficiency?"

MPS-Authors
/persons/resource/persons81235

Seeliger,  Martin
International Max Planck Research School on the Social and Political Constitution of the Economy, MPI for the Study of Societies, Max Planck Society;

External Resource
Fulltext (restricted access)
There are currently no full texts shared for your IP range.
Fulltext (public)
There are no public fulltexts stored in PuRe
Supplementary Material (public)
There is no public supplementary material available
Citation

Pries, L., & Seeliger, M. (2014). BMW: Mastering the Crises with "New Efficiency?". In D. C. Wood (Ed.), Production, Consumption, Business and the Economy: Structrual Ideals and Moral Realities (pp. 187-208). Bingley: Emerald. doi:10.1108/S0190-128120140000034006.


Cite as: https://hdl.handle.net/11858/00-001M-0000-0024-253D-4
Abstract
Purpose Make a contribution on company business models and typical
reactions to economic crises.
Design/methodology/approach Media-analysis-based case study.
Findings Crisis is handled through drawing on a strategy deriving
from the typical features of the company; through the crisis these
features are even intensified.
Research limitations/implications Multinational companies are complex
and only transparent to a small degree; the empirical data therefore
rests on a database with articles.
Social implications Social implications can be seen at the BMW as a
functioning example for social partnership as a form of economic
embeddedness at the societal level.