Picking profitable investments: the success of equal weighting in simulated 
venture capitalist decision making

Woike, Jan K.; Hoffrage, Ulrich; Petty , Jeffrey S.

doi:10.1016/j.jbusres.2015.03.030

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Picking profitable investments: the success of equal weighting in simulated venture capitalist decision making

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Woike, Jan K.
Center for Adaptive Rationality, Max Planck Institute for Human Development, Max Planck Society;

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Woike, J. K., Hoffrage, U., & Petty, J. S. (2015). Picking profitable investments: the success of equal weighting in simulated venture capitalist decision making. Journal of Business Research, 68(8), 1705-1716. doi:10.1016/j.jbusres.2015.03.030.

Cite as: https://hdl.handle.net/11858/00-001M-0000-0027-D687-9

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