Wine as a Cultural Product: Symbolic Capital and Price Formation in the Wine 
Field

Beckert, Jens; Rössel, Jörg; Schenk, Patrick

doi:10.1177/0731121416629994

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学術論文

Wine as a Cultural Product: Symbolic Capital and Price Formation in the Wine Field

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Beckert, Jens
Soziologie des Marktes, MPI for the Study of Societies, Max Planck Society;

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https://doi.org/10.1177/0731121416629994
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SP_60_2017_Beckert.pdf
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引用

Beckert, J., Rössel, J., & Schenk, P. (2017). Wine as a Cultural Product: Symbolic Capital and Price Formation in the Wine Field. Sociological Perspectives, 60(1), 206-222. doi:10.1177/0731121416629994.

引用: https://hdl.handle.net/11858/00-001M-0000-002B-4720-6

要旨

In markets for goods that are valued for their aesthetic qualities, the ascription of value appears to be an uncertain social process. The wine market is an extraordinary example, as most persons are not able to differentiate between wines based on objective sensory characteristics. Therefore, we theorize valuation according to Bourdieu’s field theoretical perspective as a social process in which quality is contested. Our empirical analysis shows, first, that his model has considerable power in explaining price differentiation between wineries and second, that the orientation of consumers toward different segments of the field is based on a homologous class hierarchy.