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Journal Article

Beyond viral: Generating sustainable value from social media [Editorial]

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Cebrian, M., Rahwan, I., & Pentland, A. (2017). Beyond viral: Generating sustainable value from social media [Editorial]. MIT Sloan Management Review, February 01, 2017.


Cite as: https://hdl.handle.net/21.11116/0000-0003-1CA6-3
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